A highly strategic freelance creative with 20 years at top level agencies including AMV BBDO.
Turning cat purrs into a spendable currency, launching a beer made from waste bread and marrying couples with cleaning-inspired wedding vows. They’re some of the wilder things I did in seven years at AMV. Before that, I had full time roles at Leo Burnett, Publicis and Iris.
I’m an award winning, strategically minded creative with a pedantic eye for art direction, but yes, I can write too. I believe great ideas live and die by their craft, and I love transforming unfashionable brands and solving real business problems grounded in genuine human truth.
I’m a pitch hardened grown up with soft client skills. I can turn my hand to everything from a 360 campaign, to a manifesto, to in-store. I’ve worked above, below and through the line and on all shapes and sizes of briefs. If you can think of it, I’ve probably done it, even wobblers.
I bring ideas, not ego. I’m fluent in AI and have been embracing it in recent times as a way to sell bigger ideas to clients. My awards include Cannes, D&AD and One Show.
I work as a senior creative but can also step up and CD when required.
If you need support, please say hello.
dankennard8@gmail.com
Mob - 07899997498
LinkedIn
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EXPERIENCE
FREELANCE CREATIVE | July 2025 - Present
Anomaly (4 months)
SENIOR CREATIVE @ AMVBBDO | Feb 2019 - July 2025
FREELANCE CREATIVE | Jun 2018 - Feb 2019
SENIOR CREATIVE @ PUBLICIS, LND | Nov 2013 - Jun 2018
FREELANCE SENIOR CREATIVE | May 2013 - Apr 2014
CREATIVE @ LEO BURNETT, LDN | Sept 2010 - May 2013
CREATIVE @ IRIS | Jan 2006 - Sept 2010
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CLIENT LIST
Tech
Meta
WhatsApp
Microsoft
FMCG
Guinness
Heineken
Coca Cola
Pepsi
Starbucks
Rexona/ Sure
The Glenlivet
Walkers Crisps
Galaxy Chocolate
Nescafé
Quaker
Toast beer
Snickers
Retail / Services
Morrisons
ASDA
Currys
Decathlon
Royal Mail
TESCO Mobile
E.ON
Smart Energy
Enterprise car rental
Sports / Fashion
Adidas
Speedo
Playful Promises
Sainsbury’s TU
Auto
Ford
Renault
Masda
Finance
UBS
Natwest
Charity
Cancer Research
Macmillan
Depaul